storytelling

Why Everyone Can (and Should) Be a Great Storyteller

Everyone can be a great storyteller; writing clarity conveys ideas effectively. Many believe they can't write due to comparing rough drafts to polished pieces. Storytelling is essential today as it bridges imagination with reality. All roles, from engineers to designers, benefit from effective storytelling. To improve writing, embrace feedback, practice iteratively, and consider audience needs. Begin with key messages, simplify complex ideas, and organize thoughts logically for engagement. Good storytelling requires structure and clarity, cultivating understanding and compelling narratives.

https://www.figma.com/blog/why-everyone-can-and-should-be-a-great-storyteller/

The Human Element: Using Research And Psychology To Elevate Data Storytelling — Smashing Magazine

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Data storytelling combines data analysis with narrative techniques to simplify complex information, engage audiences, and drive action. Effective storytelling involves understanding audience psychology and employing frameworks like the Theory of Planned Behavior. Victor Yocco and Angelica Lo Duca present a five-step process—defining objectives, conducting UX research, analyzing relevant data, applying psychological principles, and crafting persuasive narratives—to enhance data storytelling. This approach addresses shortcomings in traditional models, emphasizing audience engagement and emotional connection, ultimately leading to more impactful presentations. Examples include The New York Times' “Snow Fall” and The Guardian's “The Counted,” illustrating the power of compelling data narratives.

https://www.smashingmagazine.com/2025/02/human-element-using-research-psychology-elevate-data-storytelling/

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