Hand-drawn and illustrated posters are making a comeback as designers prioritize organic, authentic aesthetics over slick digital graphics. This trend reflects a desire for originality and emotional connection, appealing to audiences who are fatigued by digital uniformity. Hand-drawn elements, such as imperfect lines and custom typography, contribute to the unique, crafted feel of these designs. The resurgence is fueled by influences from vintage art and the need for distinctiveness in branding and marketing. Incorporating hand-drawn elements can enhance originality and personality in poster design.
https://designshack.net/articles/graphics/hand-drawn-illustrated-posters/